HEY!
I’m Candice, and I live and breathe digital with a pinch of storytelling!
Welcome to Hey Candice, my website featuring works and campaigns I’ve done over the years. The portfolio showcases a diverse collection of works in digital marketing strategy, copywriting, design, and visual art. I blog whenever I’ve got something at the tip of my hat.
About Me
I am Candice Shayne, a digital marketer/strategist/content producer by profession and a storyteller by passion. With 7+ years of professional experience, I live for breathing life into ideas, integrating data into actionable insights, and putting people at the heart of every work made in the digital space.
From integrated marketing communications to insurance and entertainment/live events, my body of work across various industries has resulted in a measurable online footprint and happy clients.
What Can I Do For You?
01
Strategic Project Management & Client Relationship Management
I bridge the gap between creative ambition and complex execution by leveraging strong cross-functional coordination across venue operations, promoters, and ticketing arms. Backed by a proven track record of driving account renewals and managing high-value stakeholder relationships in both agency and brand environments, I keep multi-faceted digital campaigns organized. My approach ensures that every moving part of a digital rollout aligns perfectly, stays on schedule, and is well optimized to meet your business goals.
02
End-to-End Content Marketing & Multimedia Production
I combine a deep understanding of user psychology with data-driven insights to craft digital marketing campaigns aligned with audiences’ needs and demands. From strategic copywriting to hands-on graphic design and video editing, I manage the entire content marketing lifecycle across social media and email channels. By mapping content to consumer behavior, I build “always-on” digital experiences that capture immediate attention, maximize brand awareness, and convert casual scrollers into advocates.
03
Data-Driven Brand Storytelling & Audience Engagement
By leveraging social listening and performance metrics, I design targeted content strategies that deepen customer relationships, elevate brand presence, and consistently drive measurable engagement.
Blog
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It just dawned on me that I skipped blogging in 2025. A lot of things in my personal and professional aspects of life have changed since then. It’ll take multiple posts to keep you updated on what you’ve missed. The past year and a half has been filled with reflection and realization. Which I’ll be
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Forgive me and my attempts at clickbait, driven by this quick realization. So after updating my site layout, I peeked into my blog archives and realized that there were more posts this year than the whole of last year. Like some stuff straight out of an unpublished Ripley’s Believe It or Not edition. Where have
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Take it from Yoda: do or do not. Last we talked, I gave a sneak peek into my thoughts about freelancing. Now what you’re reading will be a longer and more raw version of my feelings about the subject. Disclosure time. Freelancing is, was, and will never be something I can do full-time. It will
Let’s Do That Collab, Yes or Yes?
Want to collaborate on a project, ask me anything about work, or just a quick hello? Fire away!